The Apex Training is designed for GADs, AE’s, and association staff who have taken the New AE/GAD training and want to build on that training and learn how to maximize the use of NAR’s state and local programs and grants into their association’s advocacy efforts.
Grants and Topics Will Include:
- Community Outreach
- RPAC
- Consumer Advocacy
- State and Local Independent Expenditures
- Issues Mobilization
- Advocacy Everywhere
- How to Read and Utilize Polling
- Message Development for Advocacy Campaigns
- Building Effective Digital and Social Media Campaigns
The focus of this training includes:
- Building long-term political strategy across your association to include REALTOR® Champion selection, issue campaigns, fundraising, community outreach and independent expenditures.
- Learning what REALTOR® Party tools and resources are available to your association and how to integrate them into an advocacy plan
Training Schedule
Trainees take part in a series of required virtual training sessions hosted by NAR. During the program, trainees will be placed on a team to develop a response to an advocacy scenario, which will be presented at the 2025 GAD Institute in Charleston, South Carolina.
A schedule of the virtual trainings will be sent to participants after registration. It is mandatory for trainees to participate in the Zoom meeting or watch the recording, to participate in the course.
The APEX registration fee is $99, and half of this amount ($49.50) will be credited toward your 2025 GAD Institute registration. You will need to register for the GAD Institute separately when registration opens April 30. Please note: Travel and hotel costs are the responsibility of the attendee. However, your spot at the GAD Institute — including your registration and hotel accommodations — is guaranteed.
NAR will provide breakfast during the in-person APEX training session on Tuesday, July 22, in Charleston.
Registration
Please note that you must have completed the New AE/GAD Training within the last 7 years to participate in this year’s Apex training.
To register for the 2025 Apex Training go to: https://events.m1.realtor/EventHome/750
If you have any questions, please contact John Winston at jwinston@nar.realtor or 202-383-1235.
Previous Webinars
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September 15: Calls for Actions – Best Practices and How to Maximize Effectiveness
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September 8: Legal Best Practices When Running Advocacy Campaigns
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August 11: How to Read and Use Polls to Inform Your Decisions
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August 11: How to Read and Use Polls to Inform Your Decisions
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July 28: Using Independent Expenditures to Change Your Legislative Environment
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June 9th, 2023: Using Community Outreach Grants to Build Strength and Goodwill 2023
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June 23rd, 2023: Building Successful Legislative Advocacy Campaigns Using Issues Mobilization Grants
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July 18: Consumer Advocacy Outreach Success Stories (In-Person at GAD Institute)
Presentation Materials
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APEX Training Session: Calls for Actions: Best Practices and How to Maximize Effectiveness (presentation)
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APEX Training Session: Legal Best Practices When Running Advocacy Campaigns (presentation)
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APEX Training Session: Apex Developing Winning Messages and Better Advocacy (presentation)
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APEX Training Session: Apex Virtual Training Using Independent Expenditures to Change Your Legislative Environment (presentation)
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APEX Training Session: How to Read and Use Polls to Inform Your Decisions (presentation)
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Building Successful Legislative Advocacy Campaigns Using Issues Mobilization Grants (presentation)
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APEX Training Session: Using Community Outreach Grants to Build Strength and Goodwill (presentation)
In-Person Training
This live 1.5 day, hands-on, campaign-building workshop will be held in NAR’s DC office on Thursday, September 21 and Friday, September 22, 2023.
Registration for this event is now closed. Please reach out to John Winston with questions: (202) 383-1235
Sample Agenda and Learning Outcomes for In-Person Training
NOTE: Advanced registration and participation in each webinar are required to attend the in-person training. The hybrid webinar/in-person training will cap at 30 registrants.
Facilitators:
Webinars and in-person training will be facilitated or co-facilitated by:
- NAR staff experts
- State and local Government Affairs Directors possessing expert use of the tools and services
- Professional political consultants in the areas of polling, data analysis, online advertising, phone outreach, direct mail and emails, TV and radio communications, field campaigns and political pundits
Materials:
Session materials will be provided to course participants, as necessary for each webinar and for the in-person training.
Registration Fee:
$99 (includes session materials, breakfast and lunch on both days).
Hotel and Travel Costs:
Hotel and travel costs are reserved and paid for by the individual. Hotel reservations are part of the registration process.
NAR will provide breakfast and lunch on site during the in-person training.
Questions? Contact John Winston at (202) 383-1235