Small and Mighty Amador County (CA) Association Wins Campaign to Ensure Safe and Adequate Water Supply for Residents

High in the foothills of the Sierra Nevada, about an hour southeast of Sacramento, Amador County, CA, was facing serious water-system issues.  And, a vocal anti-growth group was fighting improvements to the system tooth and nail.  The 175-member Amador County Association of REALTORS^® (ACAR,) understands that a safe, reliable source of water is not only vital to homeowners, but essential to its members’ ability to market properties.  So it decided to fight back.  With an Issues Mobilization Grant of $10,000 from NAR, this local REALTOR^® association got its message to the people of Amador County through a direct mail postcard and internet advertising coordinated by NAR’s campaign team consultants.  In the end, a new water delivery system was approved and constructed, and rates were restructured to ensure that all customers pay the same amount for service and system maintenance.

• Read how Amador County REALTORS^® secured the infrastructure of their water system (349K PDF)