When rent control legislation was introduced in the state of Nevada, the REALTORS® opposed it with help from an Issues Mobilization Grant that supported a comprehensive ‘Truth About Rent Control’ campaign. The videos, website, editorials, and advertising dispelled the narrative of ‘the greedy landlord,’ and re-framed public understanding of the…...
Florida REALTORS® Work to Defeat Rent Control
Unable to wait for a legal ruling to keep an unconstitutional rent control measure off the ballot in Orange County, Florida REALTORS® launched a major campaign to discourage voters from accepting the measure. The effort targeted the county’s renters and homeowners, saturating the respective voting pools with reasons not to…...
To Defeat Rent Control Ballot Initiative in Asbury Park, New Jersey REALTORS® Target Voters with Issues Mobilization Campaign
When a ballot initiative in Asbury Park, New Jersey threatened to override a recently adopted rent control ordinance supported by the REALTORS®, the state association launched a campaign to rally voters to preserve the original, less restrictive legislation. They prevailed with nearly a two-to-one margin, sparing smaller landlords with buildings…...