Broker Involvement Program

Kaua`i REALTORS® Use Grant to Engage More Brokers in Advocacy

If brokerages don’t understand the value of the Broker Involvement Program, they’re not likely to join. If agents don’t realize the importance of RPAC, they’re probably not investing. That’s why Hawaii’s Kaua’i Board of REALTORS® (KBR) set out to educate and engage broker-members at a recent information-packed breakfast presentation. Supported by a REALTOR® Party Broker Involvement Program Grant, the event spelled out the importance of supporting the REALTOR® Party, and the critical role that brokerages play, as the key point of contact with their agents. By 10 a.m., 15 firms had newly signed on, representing a significant percentage of KBR’s membership of 584 REALTORS®.

KBR Government Affairs Director Chad Deal, who understands brokers’ reluctance to crowd their colleagues’ in-boxes with automated messages, developed the morning program to dispel such concerns. “We needed to assure our broker-members that the Broker Involvement Program only issues communiqués and calls for action (CFA) for major, time-sensitive, real estate issues, and doesn’t ever abuse the privilege. It was also an important opportunity for us to emphasize the way issues advocacy benefits all members,” he explains.

The program fell within the normal scheduling of KBR’s Brokers’ meetings that take place three-to-four times a year. It featured the President Elect of the Hawaii Association of REALTORS® (HAR), as well as its RPAC Chair, who had everyone in stitches with their joint comic presentation on the importance of Broker Involvement and RPAC. Deal, who himself served on the Government Affairs Committee at the state level for many years, reported on federal, state, and local issues affecting private property and the real estate industry. Shining a spotlight on a serious situation of the sort that could imminently spur a CFA, a Coastal Land Use Extension agent from the University of Hawaii Sea Grant Foundation gave a sobering update on coastal erosion. In a region where properties are already being affected by rising sea levels, the timely topic held significant interest for all program participants.

The brokers in attendance were given a video on RPAC investing produced by HAR, as well as two PowerPoint pdfs to bring back to share with their agents: one on Government Affairs, and another on the affect of the rising sea level on coastal properties. The REALTOR® Party grant also provided for gift cards that were awarded to Major Investors, and to brokers who’d already secured 100% agent participation.

The feedback after the event was fabulous, reports Deal; he has already been invited to attend several upcoming Broker Caravans to appeal to agents directly. “Our brokers were clearly surprised and impressed by their board’s level of involvement in local and state legislation,” he notes. “Many more of them now realize how necessary their involvement is, in advancing real estate issues. Our goal is to sign 100% of our broker-members on to the Broker Involvement Program, so we’ll certainly be doing this again. We’re very grateful to the REALTOR® Party for all it does — and for helping us drum up business, in return, so to speak.”

To learn more about how the Kaua`i Board of REALTORS® is engaging its members in political advocacy, contact Government Affairs Director Chad Deal, at 808-245-4049.

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Cape Fear REALTORS® Top the Broker Involvement Chart with 99% Coverage

Cape Fear REALTORS®’ Shane Johnson

Working to increase Broker Involvement Program (BIP) enrollment from 19 brokers in 2013, Cape Fear REALTORS® (CFR) COO Shane Johnson set a goal.

“We knew that enrollment drives response rates to Calls for Action,” said Johnson. “So, we set a goal of 50% enrollment for multi-agent offices.” Flash forward, after consistent effort, last fall CFR achieved 94% enrollment of all multi-office brokers, which covers 99% of all agent members. “We thought maintaining that level of involvement would be difficult, but by adding enrollment as part of the Designated Realtor® Application Form, it’s been easy. We’ve had 100% enrollment with new brokers.”

CFR was awarded a Broker Involvement Grant in 2017, and hosted a broker reception on September 5, 2017, keynoted by Susie Helm, NAR’s Vice President of State and Local Services and Advocacy Operations. At the event, speaking to the gathered brokers, she said, “based on the information I’ve seen, Cape Fear REALTORS® has one of the highest level of participation in the Broker Involvement Program nationwide I’ve seen. Great job!”

“Best of all, we’ve proven that BIP works,” said Johnson. “Due to high broker enrollment, CFR had a 41% response rate to the Tax Reform Call for Action at the end of 2017—no other association with more than 1,000 members came close to that level.”

Today, CFR has 200 brokers enrolled in BIP, which encompasses more than 29 states and U.S. territories. Anyone interested in getting a copy of the campaign and strategies used by CFR can contact Shane Johnson.

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Broker Involvement Frequently Asked Questions

How do I enroll in the Broker Involvement Program?
Sign up online and NAR staff will contact you to complete the enrollment process. Questions about your registration? Contact Jim MacGregor at 202-383-1188.

What does it cost to participate in the program?
There is no cost to join or participate.

What steps must a broker take to complete their enrollment?
Within seven days of receiving the enrollment form, NAR staff will e-mail the broker to confirm participation by asking the broker to:

  1. Verify the numbers of agents in the office(s) so we can assure the Broker Call for Action is going to the broker’s correct agent(s).
  2. E-mail NAR your company logo, if one exists.

The broker must reply to this e-mail in order to complete the enrollment process. These two pieces authorize the broker’s message to be sent to all of their agents.

Why does NAR need the broker’s company logo?
We use the brokerage’s logo on the broker Call for Action e-mails to help your agents recognize that the e-mail is coming from you. We want to ensure your messages are consistently branded.

Do I need to have a logo to participate in the Broker Involvement Program?
No. It is optional. If you do not have a logo, just tell NAR staff when they contact you. Questions about the logo? Contact Jim MacGregor at 202-383-1188.

I signed up/my broker signed up. When will the broker’s name be listed on the website?
Once the broker confirms their participation with NAR staff, there are a few manual steps that NAR staff must complete before the broker’s name is listed on the website. The state-by-state map is updated weekly.

Who from my state is in the Broker Involvement Program?
Use this map to find brokers in the program from your state (or any other).

How often is the map updated?
It is updated once a week, usually by the middle of the week.

Why do the agent counts fluctuate from month-to-month?
Agent counts vary month-to-month because agents leave the offices that are enrolled in the Broker Involvement Program.

What are my states current Broker Involvement Program agent totals?
The current report is available on the Broker Involvement Report Page.

What are the President’s Cup goals for Broker Involvement Program?
The President’s Cup report is available the first week of each month.

My state/local association has a broker-owner/manager meeting or event scheduled. Can someone from NAR come and speak about the Broker Involvement Program?
Yes. NAR’s Member Involvement Liaison or another liaison or NAR staff member are available to come to your state. To request a speaker, please complete this request form.

Is there any cost to our association to have NAR’s Member Involvement Liaison speak?
No. There is no cost. States usually reserve the liaison’s hotel.

How much time is required for a presentation about the Broker Involvement Program?
Presentations average 30 minutes, but can be customized to your event and needs.

Is there a report that shows the broker how many agents took action on a Call for Action?
Yes. There is an online broker participation report. The broker or the broker’s designated point of contact must be logged in to access your reports. Contact Caroline Stewart at 202-383-1295.

What does the broker report show?
The online broker report show four pieces of information:

  1. Call for Action (CFA) by title.
  2. A combined average participation rate total: As the broker’s company participates in more CFAs, this number averages the participation rates.
  3. Total Participants: The total number of agents from the brokerage who participated in the CFA.
  4. Agents who have NOT taken action.

How does the Broker Involvement Program know if there are changes to a broker’s agent roster?
All member data is provided to NAR by the local association. Contact the local association and have them update the agent’s information, which will automatically sync with the NRDS database.

How does a broker update their company logo or office address?
A broker or their office point of contact may upload a new logo or provide NAR with the new address on the Changes to Brokerage page.

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Flood Insurance Resources

Hurricane Season has begun. Be Prepared, Not Scared.

Opportunity Zone Toolkit

A resource for associations working with state and local entities and members to plan and implement development in QOZs

Smart Growth is Smart Finance

On Common Ground: Spring 2019

That’s Who We Are

We're real people making a difference everywhere from neighborhoods, to our nation's capital. That's Who We R.

50th Anniversary of RPAC

Celebrate the 50th anniversary of the REALTORS® Political Action Committee

2019 REALTOR® Party Resource Guide Now Available

Resources, tools and funding information to help state and local REALTOR® Associations create, implement and sustain successful advocacy and community outreach programs.

The REALTOR® Party is a powerful alliance of REALTORS® and REALTOR® Associations working to advance public policies and candidates that build strong communities, protect property interests and promote a vibrant business environment.

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    Maryland’s Coastal Association of REALTORS® Battles Restrictions on Short-Term Rentals

    Short-term rentals are naturally a major issue in coastal communities. When Worcester County, Maryland proposed severe restrictions in its rental code overhaul, the local REALTOR® association got to work with a Land Use Initiative review and a call for action. The County Commission heard the message loud and clear, and sent its proposal back to the drawing board.

    North Carolina REALTORS®’ Advocacy Spurs New Legislation for Small Business and Association Health Care Coverage

    North Carolina REALTORS® staff knew that finding adequate, affordable health insurance was a challenge for the state’s small businesses and associations; discovering that as many as 6,000 of the state’s REALTORS® were not covered lent a real sense of urgency to their advocacy efforts.

    Santa Fe REALTORS® Help Spur Re-Development of Central Urban Corridor

    Santa Fe, like many communities across the country, is experiencing a serious workforce housing crunch. Using two Smart Growth Action Grants over the past ten years, the Santa Fe Association of REALTORS® is helping to spur the redevelopment of a central thoroughfare with an emphasis on form-based zoning and affordable housing.

    Delaware REALTORS® Win Legislative Victory with Advocacy and Research

    REALTORS® in Delaware were unfairly subjected to business licensing fees at the municipal level, as well as by the state. Using research to determine how much revenue was at stake, the state association took the results to the legislature via Advocacy Everywhere and face-to-face advocacy. HB 235 was signed into law in July 2019, eliminating municipal licensing for REALTORS®.

    Nebraska REALTOR® Association Takes REALTOR® Party Show on the Road

    REALTOR® associations of large, less populous states like Nebraska often undertake ‘road shows’ to connect with members of distant local boards. This summer, the Nebraska REALTOR® Association took the REALTOR® Party on the road to acquaint members with all its efforts, accomplishments, and opportunities, receiving warm welcomes from North Platte to Scottsbluff.

    Consumer Advocacy Outreach Program helps Seattle King County REALTORS® Share Advocacy Success

    After years of stagnant condominium construction in the Seattle region, a coalition led by the Washington Association of REALTORS® was finally able to convince the state legislature to ease the legal restrictions that have discouraged development of this key “missing middle” housing. The National Association’s Consumer Advocacy Outreach Program helped the Seattle King County Association give credit where credit was due – to REALTORS®.

    New Jersey REALTORS® Combat Last-Minute Tax Threats to Property- and Business-Owners

    In a last-minute scramble to balance the state budget last year, New Jersey lawmakers set their sights on two real estate tax-targets that propelled the state REALTOR® Association into action: seasonal rental properties, and homes valued at more than $1 million. Calls for action got the message out to REALTORS®, who made their feelings known to their elected officials.

    Wisconsin REALTORS® Urge State Senate to ‘Hold the Line’ on Property Taxes

    With a full-on campaign called ‘Hold the Line on Property Taxes,’ the Wisconsin REALTORS® organized a powerful response to the governor’s plan to lift a freeze on municipal and country property taxes. An Issues Mobilization grant helped them convince the state senate that the move lacked tax-payer support.

    Texas REALTORS® Achieve Tax Reform for Texas Property Owners

    In Texas, where there’s no state income tax or a state-levied property tax, it’s the tax bills from your county, your municipality, your school district, and various other special districts that’ll get you. Texas REALTORS® have been battling the ‘Hidden Property Tax’ inherent in the system for years, and this summer, with a boost from a sweeping Issues Mobilization campaign, the Texas Property Tax Reform and Transparency Act was signed into law.

    Miami REALTORS® Celebrate Mega Success with Mega-Grant Program Pilot

    With more than 47,000 members spanning roughly 70 different municipalities, the Miami Association of REALTORS® is the nation’s largest – a distinction that can be unwieldy and impractical when it comes to taking advantage of REALTOR® Party resources. A scaled-up program designed for “mega-boards,” piloted by the Miami REALTORS®, has proven to be a mega-success.

    Greater Los Angeles and Southland Regional Association REALTORS® Join Forces to Defeat Parcel Tax

    Fresh off a win with a highly publicized teachers’ strike earlier this year, the Los Angeles Unified School District called for a 16-cent/square foot parcel tax on all residential and commercial buildings, claiming that it would support students. But the REALTORS® of the Greater Los Angeles and the Southland Regional Associations begged to differ.

    Utah REALTORS® Think Ahead to Prevent Affordable Housing Shortage

    The population of Utah is expected to double – yes, double – by the year 2040, and the state is already feeling a housing crunch. With the help of Utah REALTORS® and the support of Issues Mobilization Grants, Utah has found a way to incentivize solutions to its growing shortage rather than strong-arming municipalities with mandates.

    Washington REALTORS® Campaign for Affordable Housing Legislation

    REALTORS® in Washington state knew that access to affordable housing at all income levels was being hampered by lack of inventory. Using an Issues Mobilization Grant, they’ve convinced lawmakers to tackle challenges ranging from zoning to builder-liability to spur the creation of more housing stock.

    Pacific Southwest REALTORS® Helps Create Homeless Resources Website

    Using a Housing Opportunity Grant, the Pacific Southwest Association of REALTORS® has sponsored the development of a website serving as a one-stop resource for those experiencing homelessness – or near-homelessness – in the San Diego area. The project honors the 50th anniversary of the Fair Housing Act.

    Advocacy Everywhere Helps DC Association of REALTORS® Keep Property Taxes at Bay

    When the D.C. Association of REALTORS® learned on the eve of a budget vote that a City Council member was planning to introduce an “emergency amendment” taxing homes valued at more than $1 million, it dropped everything and called in the REALTOR® Party. A timely Call for Action got a strong message through to council members, and the proposal was shelved – for the time being.

    Lincoln REALTORS® Mobilize Voters to Support Roadway Improvements

    Many of Lincoln, Nebraska’s streets were in disrepair, some to the point of impassability. Using polling services and an Issues Mobilization grant, local REALTORS® took a leading role in getting them fixed.

    Two Local Missouri Associations Help Communities Pass Much-Needed School Bonds

    In the spring election season, Southeast Missouri REALTORS® and the Mark Twain Association of REALTORS® both used Issues Mobilization grants to improve neighborhoods by improving school facilities. Through energetic campaigns, they convinced the public to approve ballot initiatives that will fund major school improvements in the coming years.

    Mississippi REALTORS® Maximize Returns with RPAC Fundraising Grant

    As RPAC celebrates its 50th anniversary this year, Mississippi REALTORS® raises the bar for RPAC investment. During its Winter Meetings this year, the small state association hosted a lively Drawdown and Lip Sync event supported by a REALTOR® Party grant — and collected more than $83,000 for RPAC.

    Charlotte REALTORS®Dive Deep into Regional State of Housing

    Like so many U.S. urban centers, Charlotte, N.C., is facing an affordable housing crisis. To help housing stakeholders understand the full scope of the complex issue as it affects the whole region, the Charlotte Regional REALTOR® Association used a Housing Opportunity Grant to commission a State of Housing study that analyzed factors like jobs, housing supply, and affordability.

    Royal Palm Coast REALTOR® Association Keeps Redundant, Burdensome Zoning at Bay

    In the last three years, more than 45 municipalities across Florida have modified their vacation rental ordinances to be more restrictive. In Cape Coral, a seasonal residence for many homeowners, REALTORS® aided by a Land Use Initiative led a successful charge to keep additional restrictions off the books.

    Bay East REALTORS® Mobilize on Short Notice to Fight Just-Cause Evictions

    With an important rental housing regulation hanging in the balance, the Bay East Association of REALTORS® launched a REALTOR® Party Mobile Alert campaign using the Advocacy Everywhere program, mobilizing more than 175 recipients to contact the City Council in a span of less than 48 hours.With an important rental housing regulation hanging in the balance, the Bay East Association of REALTORS® launched a REALTOR® Party Mobile Alert campaign using the Advocacy Everywhere program, mobilizing more than 175 recipients to contact the City Council in a span of less than 48 hours.

    Selkirk REALTORS® Protect Quality of Life in Bonners Ferry

    With a series of Smart Growth Action Grants, Selkirk REALTORS® supported a multi-year planning process for an integrated network of pedestrian and bicycle routes in Bonners Ferry, Idaho. Complete with graphic branding and signage, the plan will enhance the local active transport scene for residents, and contribute to the region’s growing appeal to bike tourism.

    Mississippi REALTORS® Secure Broader Broadband Access

    REALTORS® know better than anyone that expanded internet access is the only way to increase economic opportunity and connect communities in rural and underserved areas. Harnessing the power of Advocacy Everywhere, Mississippi REALTORS® rallied voters to support the Mississippi Broadband Enabling Act, which finally permits electric cooperatives to provide broadband services in addition to electric power.

    Columbus REALTORS® Joined Forces to Celebrate Fair Housing

    Joining forces with colleagues from the local NAREB chapter and the National Association of Gay & Lesbian Real Estate Professionals, Columbus REALTORS® hosted a Cost of Poverty Experience and dramatized a mock trial to highlight issues addressed by the Fair Housing Act that are still at play in their communities.

    Successful Florida REALTORS® Campaign Leads to Property Tax Limits on Non-Homestead Properties

    In the fourth and final phase of a ten-year effort, the Florida REALTORS® were able to secure a permanent 10% cap on non-homestead property tax through an Issues Mobilization campaign supported by the REALTOR® Party. Had the limit not been approved by voters, 700,000 Florida property owners stood to be hit by a projected $627 million increase in additional property taxes annually.

    Arizona REALTORS® Lead the Charge against a Tax on Services

    A statewide campaign featuring a superhero named “PAT”, short for Protect Arizona Taxpayers, helped convince Arizona voters to amend the state constitution to prohibit sales taxes on services. Thanks to an Issues Mobilization Grant, the effort was able to achieve its goal in a single bound.

    REALTORS® Reverse FEMA Flood Insurance Suspension Within Days of Dubious Shutdown

    Bringing its considerable resources, skill, and depth of knowledge to bear on FEMA’s surprising declaration that the National Flood Insurance Program would not be renewed in light of the federal shutdown, the policy team at the National Association of REALTORS® effected a swift reversal of the damaging decision.

    Local Maryland Association Takes Bold, Successful Step into Politics

    This past election cycle, the Bay Area Association of REALTORS® decided it was time to take a more active role in choosing their politicians. With the help of the REALTOR® Party, it developed a savvy selection committee that interviewed dozens of candidates, endorsed several, and achieved a whopping success rate.

    Greater Greenville REALTORS® Promote “Missing Middle” Housing

    Greenville, S.C., faces significant shortages of affordable housing, and the existing supply is diminishing rapidly. Using a Housing Opportunity Grant, the local REALTORS® co-hosted a Housing Forum to show policy makers how they could break down barriers to developing housing in the essential “missing middle” range.

    With Advocacy Everywhere, Illinois REALTORS® Rally Peoria Voters against New “Parcel Tax” on Property Owners

    The city of Peoria, Ill., was attempting to bridge a budget gap by imposing a new tax on property owners. With help from the state association, the REALTORS® used Advocacy Everywhere to call voters’ attention to the threat, and encourage calls of opposition to the City Council. Overwhelmed by the volume, the Council agreed to a compromise.

    Hawai’i REALTORS® Improve Public Education without Property Tax Surcharges

    The REALTORS® of Hawai’i want high quality public education throughout their state, which suffers from extremely high teacher-turnover. This fall, they led the charge against a ballot measure that would allow for the creation of a property tax surcharge on residential investment properties to fund the Department of Education. And then they redoubled their focus on affordable housing.

    Greensboro REALTORS® Tackle Additions to City Zoning Code

    When a fatal apartment fire triggered a knee-jerk reaction from the City Council to amend the municipal zoning code, the Greensboro Regional Association of REALTORS® used the REALTOR® Party’s Land Use Initiative to commission a thorough analysis of the changes. The report informed significant changes to the language, and the REALTORS® continue to work with the lawmakers to refine and improve it.

    St. Louis REALTORS® Channel History, Community to Celebrate Fair Housing Anniversary

    In St. Louis, Missouri, REALTORS® have a profound reminder of past prejudicial real estate practices in the Shelley House, the property at the center of the landmark Supreme Court case of Shelley vs. Kraemer, which gave way to the Fair Housing Act 20 years later. In recognition of the 50th anniversary of that breakthrough legislation, St. Louis REALTORS® engaged into local projects benefiting underserved communities with grants from the REALTOR® Party and Missouri REALTORS®.

    South Carolina REALTORS® Commission Analysis of Questionable Proposed Legislation

    In South Carolina’s 2018 legislative session, three separate pieces of legislation raised red flags to the South Carolina REALTORS® as matters requiring close scrutiny. With the REALTOR® Party’s Land Use Initiative program, the REALTORS® requested an analysis of all three, and got the answers they needed to act and plan for the future.

    Sacramento and Pacific West REALTORS® Join Forces to Keep Rent Control off the Ballot

    Two local associations in California launched “decline to sign” campaigns to prevent rent-control ballot initiatives from garnering the necessary signatures to qualify for the November 6 election. While one succeeded and the other did not, both agree that it was well worth the effort.

    Haywood REALTORS® Supports Smart Growth and Affordable Housing in Waynesville, NC

    Bounded by the Great Smoky Mountains, the Blue Ridge Mountains, and a flood plain, sprawl isn’t necessarily an option for the Town of Waynesville, North Carolina; but using a REALTOR® Party Smart Growth Action Grant, the REALTORS® of Haywood County helped to inform its 2020 Comprehensive Land Use Plan by sponsoring a public Visioning Workshop.

    TREPAC Gets a Fun-filled Boost from Dallas-area Diversity Groups

    What would you pay to dunk a director of your local REALTOR® board? How about the chance to throw pies at colleagues? Five diversity organizations across the Texas real estate industry joined together to host “Fair Play for TREPAC,” a fun-filled evening that honored the 50th anniversary of the Fair Housing Act, and raised more than $6,600 for the Texas Real Estate Political Action Committee.

    Post-Hurricane Harvey, Houston REALTORS® are focused on Flood Impact – and How to Keep it from Happening Again

    One year to the day after Hurricane Harvey hit Harris County, Texas, citizens were called to the polls to vote on the region’s largest bond proposal ever: $2.5 billion for flood-control projects and flood mitigation. The measure passed with 85% support; the Houston REALTORS® helped get out the vote.

    Placemaking and Puppy Love Go Hand-in-Hand for Kenai Peninsula REALTORS®

    In the city of Soldotna in Southcentral Alaska, dogs are having their day in a spacious new dog park. With the help of a Placemaking Grant and a lot of elbow grease, volunteers from the Kenai Peninsula Association worked alongside the Rotary Club and Parks and Rec Department to build a large shelter, with benches, for dogs and owners alike.

    District of Columbia REALTORS® Get Legislative Results Protecting Property Owners and Housing Providers

    Thanks to the REALTOR® Party’s Advocacy Everywhere program, the District of Columbia Association of REALTORS® was able to spur members to contact City Council members about two important issues affecting property owners in the Nation’s Capital. The sophisticated system of REALTOR® Party Mobile Alert texts and emails made communication swift and simple.

    Greater Nashville REALTORS® Put Placemaking Grant to Work for Pedestrian Plaza

    With vision, elbow grease, and a Placemaking Grant, Greater Nashville REALTORS® partnered with a local civic design organization to transform a dismal traffic triangle into a cheerful, safer pedestrian refuge.

    Is Smart Growth the Key to Preserving Montana’s ‘Big Sky?’ Gallatin REALTORS® Funds Study to Find Answers.

    A REALTOR® Party Smart Growth Action Grant enabled the Gallatin Association of REALTORS® to support an in-depth analysis of property tax value-per-acre in Bozeman, Montana. The resulting 3-D economic model clearly demonstrated the fiscal efficiency of concentrating growth in urban centers, rather than allowing sprawl, and will inform the development of the city’s Growth Plan.

    Prince George’s County Mounts Winning Campaigns for County Council Candidates — Times Three!

    With three new REALTOR® Champions on the County Council, and a favorable relationship with the County Executive-elect, the REALTORS® of Prince George’s County, Md., can be assured that the issues that matter to them are in good hands. Three Independent Expenditure Campaign grants from the REALTOR® Party helped strengthen the odds.

    Southern Minnesota REALTORS® Jump-start Walkability in Mankato

    Using REALTOR® Party resources, the REALTOR® Association of Southern Minnesota hosted a WalkShop event to determine how the revival of Mankato’s Old Town section could be even more vibrant and pedestrian-friendly. The half-day program included a walking tour with an expert consultant, and a whole lot of brainstorming.

    Laguna REALTORS® Help Seniors Age-in-Place

    The seaside municipality of Laguna Beach is not the sort of place anyone likes to leave – least of all the growing number of seniors who are deeply attached to the community in which they’ve made their homes. Now, with a REALTOR® Party grant, the local REALTORS® are partnering with a community non-profit to get seniors the help they need to remain where they want to be.

    Sun Valley Board Help Veterans with a Housing Opportunity Grant

    The pride that comes with having served in the armed forces makes it hard for many veterans to seek help securing and maintaining housing. “If anyone’s going to do something about their housing needs, it’s going to be the REALTORS®,” says the Executive Officer of Idaho’s Sun Valley Board of REALTORS®. But first, they have to find them.

    Maine Association Facilitates Smart Growth for Once-thriving Mill Town

    To help the once-prosperous mill town of Sanford envision a future with walkable affordable housing and fresh economic contributors, the Maine Association of REALTORS® used a Smart Growth Action Grant to support a three-day charrette, in which all stakeholders had an opportunity to contribute ideas to a new downtown development.

    Palm Springs REALTORS® Defend Short-Term Rental Industry

    When the thriving cottage industry of privately operated short-term vacation rental properties was threatened by a recent ballot initiative in Palm Springs, California, the REALTORS® secured an Issues Mobilization Grant. The success of their campaign to defeat the proposal was a victory for private property rights.

    With Better Block Event, Longleaf Pine REALTORS® Demonstrate Just How Pedestrian-Friendly Haymount Can Be

    Within Fayetteville, North Carolina, the Haymount district is blessed with neat neighborhoods of cottage-style homes and proximity to downtown, but its commercial district is cursed by an environment that is distinctly unfriendly to pedestrians. Armed with a vision, a Smart Growth Action Grant, and a whole lot of duct tape, the local Longleaf Pine REALTORS® set out to change that.

    Kaua`i REALTORS® Use Grant to Engage More Brokers in Advocacy

    The 584-member Kaua’i Board of REALTORS® knew that the best way to involve members in advocacy and RPAC would be to show them what exactly it does for them. At the conclusion of an informative breakfast presentation supported by a Broker Involvement Program Grant, 15 brokerages gladly signed on.

    Residential Real Estate Council Invests in RPAC at Record Levels in 2017

    The Residential Real Estate Council (formerly the Council of Residential Specialists) was already a powerful fundraising body for RPAC, but in 2017, its investing was supercharged; its Major Investors and President’s Circle membership went up, too.

    Boise Regional REALTORS® Boost School District with Issues Mobilization Grant

    In the fastest growing region in the fastest growing state in the nation, the public school facilities could not keep up with the booming student population. An Issues Mobilization campaign helped get a $95 million bond measure approved for new schools, school expansions, and the purchase of future school sites.

    Memphis Area Association of REALTORS® Uses Diversity Grant to Commemorate Historic 50th Anniversaries

    In remembering the assassination of Martin Luther King, Jr. in their own city 50 years ago this spring, the REALTORS® of Memphis, Tenn. marched two miles to the National Civil Rights Museum at the Lorraine Motel. But that was just the beginning of a strategic plan that shines a bright light on cultural diversity, fair housing, and anti-blight initiatives.

    Thanks to Alabama REALTORS®, First-time Homebuyers Can Now Save for Down Payments and Closing Costs

    Armed with polling results and economic research provided by the REALTOR® Party’s Issue Mobilization Grant and legislative language based on an existing model, Alabama REALTORS® convinced the state legislature to create a First-time and Second-chance Homebuyer Savings Account program.

    Calaveras County REALTORS® Force Repeal of High-Risk Energy Conservation Loan Program

    Thanks to a timely Issues Mobilization campaign, northern California’s Calaveras County Association of REALTORS® was able to reverse authorization for a loan program that the FHA no longer insures. When it comes to financing energy conservation improvements, they stand behind more responsible, less risky options.

    Louisiana REALTORS® Defeat a Proposed Tax on Services

    Every couple of years, the Louisiana legislature discusses a tax on services to help close the budget deficit, and every time, the Louisiana REALTORS® fight back to protect consumers from a huge increase in costs to get in to a new home or business property. This year, they had help from the REALTOR® Party's new Advocacy Everywhere program.

    Miami REALTORS® Create Better Block in West Coconut Grove

    Teams of both YPNs and "Old PNs" (as they're affectionately known in Miami) came together with the University of Miami’s School of Architecture to revive a vacant lot in West Coconut Grove with a new weekly marketplace and a vibrant landmark mural celebrating the area's Bahamian immigrant culture.

    Cape Fear REALTORS® Top the Broker Involvement Chart with 99% Coverage

    “We knew that enrollment drives response rates to Calls for Action,” said Johnson. “So, we set a goal of 50% enrollment for multi-agent offices.” Flash forward, after consistent effort, last fall CFR achieved 94% enrollment of all multi-office brokers, which covers 99% of all agent members. “We thought maintaining that level of involvement would be difficult, but by adding enrollment as part of the Designated REALTOR® Application Form, it’s been easy. We’ve had 100% enrollment with new brokers.”

    Phoenix REALTORS®’ Creativity Leads to Sweeping RPAC Investments

    With more than 9,200 members, the only sure-fire way for a mega-board like the Phoenix Association of REALTORS® (PAR) to get the attention of its full membership is to tie information to its dues renewal mailing. Several years ago, PAR launched a sweepstakes to encourage investment in RPAC during the December-January dues-renewal season; three years in, the event has gained such momentum that an RPAC Fundraising Grant recently earned back more than nine-times its value in RPAC investment.

    Wisconsin REALTORS® Help Lower Property Taxes, Strengthen School Budgets, and Protect Property Rights

    The Wisconsin REALTORS® Association launched two successful Issues Mobilization campaigns: the first convinced the legislature to eliminate a minor property tax dating back to the Great Depression; the other supported a new law that overturned an existing one that had been upheld by the U.S. Supreme Court.

    West Central Minnesota REALTORS® Help to House the Homeless

    When the regional Continuum of Care program serving the same 18 counties as Minnesota's West Central Association of REALTORS® created a more streamlined entry system to bring assistance to those in dire need of housing, the REALTORS® used a REALTOR® Party Housing Opportunity Grant to get the word out.

    Greater Boston Board Works toward Zoning Reform

    Antiquated zoning and a mire of case law stands in the way of the development of housing necessary for economic growth in the Boston region. Using the REALTOR® Party's Land Use Initiative, the Greater Boston Real Estate Board is tackling the complexities of zoning reform in City Hall and at the State House.

    Partnership Spurs Diversity for the Grosse Pointe REALTORS®

    In Grosse Pointe, Michigan, where Dr. Martin Luther King, Jr. delivered his "The Other America" speech 50 years ago this March, the local REALTOR® board makes all its decisions through an internalized lens of diversification. Partnering with the public school system recently, the REALTORS® recently created a calendar illustrated with student visions of diversity; proceeds from calendar sales support diversity efforts in the schools.

    Creativity Help Associations Keep RPAC Investments at an All-time High

    With 35% of the national membership investing in RPAC in 2017, state and local REALTOR® Associations have made RPAC stronger than ever when it comes to advancing its public policy agenda. From a strong team of volunteer leaders to technology platforms that help small associations get big results, the REALTOR® Party is getting the word out that investment matters.

    Houston Association Gathers and Shares Hurricane Harvey Recovery Resources with Multicultural Associations

    Using a Diversity Initiative Grant, The Houston Association of REALTORS® put together a program for members, including the multicultural real estate associations in town, providing information on topics from mold remediation to tax relief to dealing with the emotional aftermath. Grocery story gift cards and a positive housing market outlook made the supportive event even cheerier.

    New Hampshire REALTORS® Envision Smart Growth for White Mountains

    The White Mountains of New Hampshire are a popular tourist region, but affordable housing for would-be service industry staff is not meeting demand. The 150-member White Mountain Board of REALTORS® used a Smart Growth Action Grant to explore possible zoning changes that would permit higher density development—and more affordable housing.

    Telluride REALTORS® Elect Three REALTOR® Champions to Town Council

    Last fall, with four seats on the Town Council up for grabs, the Telluride Association of REALTORS® (TAR) made the most of the opportunity to promote candidates who espoused the values of affordable housing; sustainable growth and development; and economic vitality and vibrancy. With an Independent Expenditure, TAR conducted a campaign that helped elect three REALTOR® Champions.





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    Broker Involvement Program Enrollment

    The Broker Involvement Program is designed for Broker Owners and their managers to bring decision-making authority, strong leadership and your agents’ voices to Congress.

    Complete the form below and check your inbox for an e-mail from the NAR staff containing important instructions on how to complete your enrollment.

    Download the Broker Involvement Program brochure.

    Questions? Contact Jim MacGregor at 202-383-1188.

    Yes, Count Me In!

    I understand my agents/employees will only be contacted in my name through this program on federal legislative issues (usually only 3 to 5 times per year).

    I am further aware that I will need to be available to NAR to confirm our participation in the program and agent count. I also understand and agree that I will be considered the sender of the emails that my salespeople/agents will receive from this program.

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    Changes to Brokerage

    Is there a new broker owner or manager at your company? Have you merged your office or changed company’s name and logo? Would you like to remove a broker?

    Update your company information for the Broker Involvement Program by filling out the form below.

    Questions? Contact Jim MacGregor at 202-383-1188.

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    Broker Involvement Resources

    Broker Involvement-related President’s Cup Goals

    The 2017 Broker Involvement Council established two goals state associations for the President’s Cup. To qualify for the award, states must choose one of the following.

    1. Host a State Broker Meeting (proposed agenda for 2017 and evaluation form) and invite Broker Involvement Council member (or REALTOR® Party Member Involvement Liaison) to speak. The state Broker Involvement Council member must submit a summary, meeting agenda, and attendance list to NAR. View the report requirements.
    2. Utilize State Broker Call for Action Program at least one time on a state Call for Action.

    Review the other President’s Cup goals

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    Broker Involvement Program & Grant

    Broker Involvement Program Brochure Cover

    Download the Broker Involvement Brochure

    Broker-owners can use this turnkey program to rally agents to bring REALTOR® Party issues to the attention of state legislatures and Congress. Enrolled broker owners/managers are able to automatically send company-branded national and state Calls for Action directly to their agents. This increases participation rates, while emphasizing the broker-owner’s leadership role as a key provider of important information to their agents.

    The Broker Involvement Program offers you and your agents:

    • A Voice on Capitol Hill
      The program is an opportunity to bring a strong and united REALTOR® voice to Members of Congress. With more than 15,000 broker owners and 470,000 agents in the program, the REALTOR® voice will be heard loud and clear.
    • An Easy-to-Manage Solution
      Nothing needs to be downloaded and there is no cost to the broker. NAR gives the broker-owner or managing broker access to the Broker Portal.
    • Proven Results
      Your online participation report will show you response rates on Broker Calls for Action are significantly higher. The message is from you, the broker, to your agents. Nearly 40 percent of all responses on the Broker Calls for Action are from agents in the Broker Involvement Program. Your agents listen to you then take action!

    Enroll today! Or visit the Broker Involvement Frequently Asked Questions page for more information.

    Broker Involvement Grant

    The Broker Involvement Grant allows local and state associations to create Broker activities which align with the Broker Involvement Council’s purpose: to recruit, retain, educate and engage Brokers and their agents in building a culture of advocacy. State and local associations may apply for a grant of up to $5,000 for broker recruitment and advocacy engagement purposes annually.


    Grant applications are reviewed and approved by the Chairs and Vice Chairs of the Broker Involvement Council and the REALTOR® Party Member Involvement Committee and the REALTOR® Party Member Involvement Liaison. The grant review committee is looking to see how much time is devoted to brokers; how many brokers and agents will be touched by the event; the follow-up plan; and how the event ties into advocacy and the criteria of Broker recruitment, retention, education and engagement.

    Examples of what a grant could fund would include but are not limited to:

    • Broker Event or Presentation: State or local advocacy summit or meeting, legislative roundtables, recruitment contest, etc.
    • Marketing Materials: Produce and distribute advocacy engagement materials so brokers and their agents are informed on local, state and federal issues (i.e. newsletter, video, DVD)
    • Broker advocacy messaging for new member orientation

    Grant Details

    Application due dates for 2019: March 15, June 15, September 15

    Maximum Number of Grants per Association (state or local) per Year: 1

    Expiration of funds: Offer to fund proposed project expires one year from date of award approval if the proposed project has not been initiated.

    Reimbursement Details: Funds will be awarded through following NAR reimbursement processes.


    Questions? Contact Jim MacGregor at 202-383-1188.

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